MEDIA CENTER

 

MCI names Patricia Ziska Vice President of Sales and Marketing for Private Sector

SCHAUMBURG, IL — June 29, 2011 — Motor Coach Industries has announced that Patricia Ziska has been named Vice President of Sales and Marketing for the Private Sector. In her new role, Ziska will be responsible for the new-coach private-sector sales representatives in the U.S and Canada and the company's marketing group. She will report to Rick Heller, MCI Chief Executive Officer.

In making the announcement, Heller said, "It is without question that our customers and sales team have the highest regard for Pat. She has the credentials and deserves this role. She is not only dedicated to MCI, but ultimately to our customers' success. I look forward to working more closely with Pat as well as our sales team to further improve our market share and maximize our customer relationships."

In her former role as Vice President and Chief Customer Officer, Ziska was responsible for MCI's private sector sales to major accounts, MCI's sales force in Canada, and had responsibility for executing MCI's marketing programs, including Internet and web-based communications, and public relations. Ziska has been a force behind MCI's "Go Green, Go Coach, Go MCI" campaign that advocates the environmental benefits of motor-coach travel. Her career with MCI spans 35 years, and her leadership has helped shape the industry. In January, IMG (International Motorcoach Group) named her (IMG) Partner Member of the Year. Ziska also serves as MCI's representative to a number of industry organizations and marketing groups including the ABA (American Bus Association) and Trailways.

Press contact: Patricia Plodzeen Public Relations, 847-283-0883; or Motor Coach Industries Marketing Department, 847-285-2035.

 

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